Business Intelligence (BI) is the process to collect, analyze, share and monitor the company information. It performs collected information into a suitable form for business analysis such as dashboards and reports. A BI system is the most effective when it combines data obtained from the market (external data) with data from sources within the enterprise (internal data) that give a more complete picture of the business.
BI-systems are composed of data storage, data integration, data analysis, and data reporting. Currently, tools such as Power BI and Metabase are widely used to fulfill these needs. However, the crucial point is to ask the right questions to be able to get real benefit from the data.
Business Intelligence supports the adoption of many business decisions, from operational to strategic. It lends a helping hand to any person who needs to have a visual and a straightforward way to learn and effectively use the information about the company.
Check our use case Monitoring Operations Through Dashboards to learn more.